Thursday, December 6, 2007

The T.V. Ad Wars

I can't believe they actually mentioned Ron Paul in a MSM "news" article.

Usually, I only find him on the blogs!


In high-tech world, candidates still turn to TV

"By Joanna Weiss, Globe Staff | December 6, 2007

TV advertising is becoming as ubiquitous as ever. Even Ron Paul, the renegade Republican who has run a vigorous online campaign, is airing five ads in New Hampshire.

Yeah, which means Ron Paul HAS a GREAT SHOT to WIN!!!

It goes to show that even in the Internet age, there's no substitute for the standard TV spot or the old-fashioned airwaves.

Unfortunately. I wouldn't know anymore, because I leave MSM off now!

Blogs will get me the proper videos!

Internet advertising expenses for each candidate, meanwhile, are a fraction of overall advertising budgets. People who view campaign-related videos online tend to be activists who are already committed, not swing voters looking to make up their minds, Tracey said. Undecided voters, he said, "still need to be, in essence, driven to the slaughter by the loud hum of 30-second spots."

See how they are trying to make Ron's support sound like it has topped out?

Yeah, we are all already committed.

YOU BET WE ARE -- and the MOVEMENT is GROWING EVERYDAY!

Just like Dr. Paul's campaign haul!

Of course, the broadcast ads also have a second life. The campaigns post them online the moment they hit the airwaves, so they circulate virtually, increasing their reach. A recent ad from Republican Mike Huckabee, capitalizing on his endorsement from martial arts expert Chuck Norris, swiftly made the viral-video rounds last month. ("There's no chin behind Chuck Norris's beard," Huckabee tells the camera in deadpan. "Only another fist.")

Look at this! Yup, they dis the web, but say go to the web!

If an advertising campaign doesn't work, do they continue to throw money at it?

No, they change!

And yet, here is the stink MSM discounting the web again, even as it says the candidates are going there!

Hell, they are telling us NEWSPAPER READERS to GO THERE, too!!

Reader!?

Still, the Huckabee ad, self-mocking and self-aware, was largely an exception. At a time when businesses are creating increasingly unconventional TV ads - using humor, music video techniques, and slick production quality to capture viewers' attention - the current crop of presidential ads generally doesn't break new creative ground. Obama's and Romney's ads are filled with clips from speeches and testimonials from erudite supporters. Clinton's often features shots of the candidate interacting with voters as a male voice speaks the tagline: "If you're ready for change, she's ready to lead."

"If we change the names of these major candidates, any one of them could read any one of the spots," said Patrick Griffin, a Republican political consultant who is not affiliated with a campaign this cycle.

And while Paul has been seen as a renegade and Internet innovator, his TV ads - with bare-bones production values - still carry standard political tropes. Paul often speaks to the camera against the backdrop of the Constitution.

Downplaying his FANTASTICALLY POSITIVE MESSAGES!!!

What STINK MEDIA, readers?

See what happens when you are positive, etc? They walk on you!

So is it any wonder I RAGE at the MSM?

I mean, seriously! They FRIKKIN SUCK!!!

When it comes to ads, "the political industry is still stuck back in the 1970s in terms of figuring out what works and what doesn't," said Bill Hillsman, a Minnesota political consultant who created offbeat, eye-catching ads for such candidates as the late senator Paul Wellstone of Minnesota and former governor Jesse Ventura of Minnesota. (He was the man behind the animated "heads up" ads for Christy Mihos's 2006 gubernatorial campaign.)

Presidential campaigns, Hillsman said, "still subscribe to this notion that if you just repeat the message long enough, you can somehow annoy somebody into voting for your candidate."

That's how LIES are drilled into people's heads!

But many campaigns say the traditional campaign ad still works, and the proof is in the polls. Jennifer Psaki, Obama spokeswoman, said her campaign has made headway in the polls with its straightforward ads, which focus on the candidate's biography and position, rather than on humor or cinematic flourishes.


That's just OFFENSIVE, right there!

"We don't feel we have to pull a rabbit out of a hat," Psaki said. "We just feel that we need to introduce him to as many voters as we can.

The burst of TV ads seems to have given the YouTube renegades even more material.

Oh, how about that disrespect, "renegades?"

Pretty slimy slander for the NEW MEDIUM of REAL NEWS -- not the shit the Globe and her ilk shovel!!!!

One animated spoof, uploaded to the site, mocks Fred Thompson's Hollywood background, showing different "takes" of a campaign message. And someone recently took a traditional-looking Romney ad about national security and overlaid it with a laugh track.

"That's an old trick," Hillsman said. "That goes back to, like, Kennedy and Nixon."

And is BAD compared to the Ron Paul ads!

Wanna hear his campaign song, readers?

Click here